About

At HOSH, we embrace the diversity of Native American artists, each bringing their own unique creative expression to our brand. Thoughtful craftsmanship, natural materials, and everyday wearability define HOSH’s designs. They are produced collaboratively with multi-generational artists who are sustaining traditional knowledge and reinventing contemporary art.

HOSH is the Diné (Navajo) word for cactus, the ubiquitous plant that populates arid landscapes. Dignified and resilient, cacti are varied and surprising, especially when they bloom. In the American Southwest, the Saguaro invites HOSH’s spirit animal, the Gila Woodpecker, to make a home within its walls. Likewise, HOSH aspires to be a brand that nourishes artists' lives and ideas, offering a platform for making, earning, and storytelling.

Pronounced woosh, HOSH is led by a collective that includes celebrated Native American tapestry artist DY Begay and footwear industry veteran Tom Tarica.

Join us on @hoshartists

Artists

Tony Abeyta
Tony Abeyta is a Diné (Navajo) contemporary artist, best known for his mixed media paintings and large-scale drawings. Tony is also an educator and curator whose focus is upon contemporary American Indian art of the 20th century.

DY Begay
Diné (Navajo) tapestry artist DY Begay is renowned for her use of natural dyes and traditional Navajo weaving techniques to depict the landscapes of her homeland, blending tradition with modern designs.

Berdine Y. Begay
Diné (Navajo) tapestry artist Berdine Begay began weaving at a young age under her mother’s guidance. Inspired by her sister, DY Begay, she honors her family’s rich weaving heritage through her craft.

Mike Bird
Mike Bird, from San Juan Pueblo, is a distinguished silversmith who draws inspiration from historic Navajo and Pueblo jewelry. His work preserves and honors Pueblo heritage with traditional materials and techniques.

Berdina Y. Charley
A fifth-generation Diné (Navajo) tapestry artist from Tselani, Arizona, Berdina Charley blends traditional Navajo patterns with innovative techniques like wedge weave and soumak twining. She continues her family’s weaving legacy with her daughters and nieces.

Craig George
A Diné (Navajo) artist born in Ganado, Arizona, Craig George combines traditional Navajo themes with contemporary culture. His journey began as a graffiti artist in Los Angeles, bringing a unique, urban perspective to his art.

Mary Louise Tafoya
Mary Louise Tafoya, from Santo Domingo Pueblo, is a celebrated jewelry artist known for her mosaic inlay techniques. Her work reinterprets traditional styles with a bold, modern touch.

Tyrrell Tapaha
Tyrrell Tapaha is a Diné (Navajo) multi-disciplinary artist whose practice is centered around weaving, textiles, and fiber arts.

Jared Tso
Fourth-generation Diné (Navajo) potter Jarod Tso bridges tradition and innovation as a ceramic artist. Jared pushes beyond simple recreation of historical forms.